Tag Archives: marketing

Where is My SEO?

Search Engine Optimization (SEO) is often misunderstood in the process of building a website. The client and the designer spend hours hammering out a design, content and navigation. Once a design is approved, a good designer will insure that the website is architected so that the design is ‘SEO friendly‘. Marketing, social media and SEO [...]

Familiarity Breeds Contempt

Consumer loyalty is tied to trust in a brand.  Through the years, we have come to trust certain logos and brands.   Marketing and branding teams work very hard to build consumer trust and loyalty.  Therein lies the rub.  The unscrupulous among us use our trust to lure us in. We know not to click [...]